Search and the web
Crawl budget
How much attention an automated reader spends on your site — influenced by what you publish and never controlled by it.
Also called Crawl rate · Бюджет обхода
Two things set it: how much the engine wants your pages, and how much your server can take. The second is the part most sites can affect and the part that almost never binds — a fast site behind a CDN with a few hundred pages has no crawl-rate problem, and the advice written for sites with millions does not transfer.
It is worth measuring for one narrow reason. A page that has never been fetched cannot be indexed, ranked or cited, so a discovered-and-uncrawled backlog is the one situation where crawl budget is the binding constraint rather than a topic. Server logs answer this and analytics cannot — an automated reader runs no JavaScript and appears in no session.
- OAI-SearchBot · OpenAI's index
- 33 fetches, 31 distinct pages
- PerplexityBot
- 22 fetches, 20 pages
- PetalBot · training
- 16 fetches, 16 pages
- Bingbot
- 9 fetches, 6 pages
- Googlebot
- 4 fetches, 1 page
- All declared agents
- 99 fetches, 10 agents
On this date the answer-engine index took thirty-one distinct pages and the search index took one, four times. Neither figure is a verdict on the site. Both are budget decisions made elsewhere, by parties with different appetites, and the only way to know yours is to count them at your own edge.
Crawl-budget work is sold to sites of a few hundred pages, where the engine is fetching everything it wants and the shortfall is demand rather than capacity. The test is one query against your own logs: if every published page was fetched at least once in the last month, budget is not what is holding the site back, and the money is better spent on the reason nobody is asking for the pages.
The term is a reading taken at a point in a sequence that is already running. These are the sequences, with the place each of them jams.
- From publishing a page to being cited in an answer
- A page you wrote, travelling from your own server to a sentence in somebody else's search result or assistant answer. 6 steps, publishing volume against a crawl budget that has not moved is the arrangement that fails while looking reasonable.
A definition is free. Being answerable for the figure it produces is the part that is bought, and this term is a working part of the engagements below.
- Web design and development for Dubai, built search-first
- Search architecture is a build decision, not a later engagement.
- SEO and GEO for Dubai and the UAE
- You are indexed as an entity, not as a set of pages.
The definitions are the easy part. Whether the figure on your dashboard was computed this way is a different question, and usually the more expensive one.